Elena Perminova + H&M X Balmain

Hey everyone! I hope you are making room in your closets because the Balmain X H&M collaborative collection is coming out November 5th. There has been a lot of chatter surrounding the latest collaboration for H&M x Balmain- involving leaked images of Kendall Jenner, and Gigi Hadid showing off  “Lots of pieces in this collab.”(the very exact words from the woman who “leaked the images”). Anyways, I’m not all that interested in seeing Gigi or Kendall showing off the Balmain goods, instead I’m loving the behind the scenes images of Elena Perminova’s photoshoot with Elle Russia wearing HMBALMATION.

Elena perminova is known for wearing high and low fashion, her love for h&M, and for taking part in photoshoots with H&M’s collaborations- Like Isabel Marant for H&M, and Alexander Wangs collab featuring neoprene err-thing. One thing I can say for sure is that I want at least a few of these pieces, and I love the take on athletic structure here, broad shoulders, and a black &white palette that reminds you of a referee- all the while just screaming out This Is Balmain Paris. What are your thoughts on this collection? Check out the images below. oh and when I say leaked images..I use that term loosely.



H&MXBalmain.jpg H&MBalmainCollaboration.jpg ElenaPerminovaElleRussiaBalmain.jpg ElenaPerminovaMakeup.jpg

Via Lena Perminova Instagram

7 thoughts on “Elena Perminova + H&M X Balmain

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