Vika Gazinskaya is up to something exciting! The Russian it girl and Fashion Designer is collaborating with the Swedish brand “& Other stories”. A brand that was first launched in March 2013, and is owned by the H&M group. Vika’s collaboration is full of multi-coloured polka-dot print on neutral canvases, scribble print; + Vika’s trademark for using volumes and natural fabrics like silks, cotton and linens are being included. The SS 2014 capsule collection will have accessories like shoes and scarves, and of course there will be dresses, blouses, pants and trenches to pair them with. The collection is fun, feminine, cheerful and a little bit child-like. Enjoy.
“With this collection, I wanted to give people the opportunity to buy things with my signature prints at an affordable price. Pencil shading – one of my most recognizable techniques peas – motley classics and dandelions, very naive and simple pattern. It’s timeless, playful, always fashionable patterns, ” – Vika Gazinskaya(Buro 24/7).